Lori Linford's Blog Posts

It’s always an exciting time when new product starts arriving here at the Simple Story offices. The warehouse starts buzzing and it’s all hands on deck—even our owner and president, Kevin Crowell, gets right in the mix. You can oftentimes find him deep in the truck moving product and adding humor to the chaos.

We’re all thrilled that our Carpe Diem A5 Planner Punch is officially in the house (woot woot), and they are shipping now to local retailers near you. We suggest you get out to your favorite store quickly, or get your order placed online, because the news about these punches has had the Twittersphere and book-of-faces buzzing ever since our announcement at CHA.

Once you get your punch, getting organized will never be easier. Punch your kids ball schedules, shopping lists, or make your own custom dividers.

Our 12x12 Paper Pads have also arrived in our warehouse and are now shipping. These paper pads are filled with colorful papers from our latest collections, with some gorgeous new options to choose from as well. The colors are beautiful, bold, and eye-catching, and having them in a pad makes for easy storage, options aplenty, and coordinating patterns a snap! Pick up one (or many!) of these pads and get to creating! They’re great for scrapbooking, card making, kids art projects, and home decor!

We can’t wait to see what you create with these awesome new products! And as always, if you’re looking for inspiration, be sure to check out our Pinterest boards here for ideas and eye-candy!



Hey everybody! It’s Lori, marketing manager at Simple Stories, and I’m here to share even more of our behind-the-scenes from the CHA/Creativation show.  Today, I’m sharing an up-close look at our Fitness and Home Carpe Diem planner release! That’s right; it’s a two-for-one!

Whether you’re a fitness freak or you struggle daily just to get your steps in, our A5 Fitness Carpe Diem Planner Insert Set is the perfect tool to motivate and track your workouts. Inside, you can set goals, document exercise times, celebrate achievements, and even record your measurements. It’s a great tool to motivate and applaud you & all of your hard work!

Take a moment to walk through a virtual tour of the A5 Fitness Planner Insert Set by clicking the arrows & see all the beautiful and useful products that are included!  Inside you’ll find over 50 pieces of planning supplies; 24 monthly tracking inserts, 12 weekly fitness tracking inserts, 6 tabbed dividers, 1 dashboard page, 1 storage pocket and 3 A5 sticker sheets!

The second Carpe Diem planner product I’m thrilled to show you is our Home Planner Insert Set.

Just like Dorothy discovered in The Wizard of Oz, there’s no place like home!  Home is filled with food, laughter and fun, but running a household also brings chores, budgets and to-do lists. With so many different items to tackle in your home, why not keep all of your honey-dos and documentations in one beautiful planner?  Our A5 Home Planner Insert Set is just the tool you need (and it doesn’t need to live in your toolbox).

Take a moment to walk through a virtual tour of the A5 Home Planner Insert Set by clicking the arrows and take-in all of the tools and products that are included!  Inside you’ll find over 50 pieces of planning supplies; 18 home planning inserts, 19 menu & financial inserts, 6 tabbed dividers, 1 dashboard page, 6 die-cut dashboards,1 storage pocket and 3 A5 sticker sheets!

Head to a participating retailer to check out both of these fantastic insert sets! To locate a retailer near you, check out our store locator. There you’ll find retailers in your area as well online stores towards the bottom of the page for ordering quickly.

Be sure to follow our Live Love Plan board on Pinterest for lots of pics, links, and tons of planner inspiration!


Hi everyone! It’s Lori on the blog today sharing a layout I made with our Love & Adore collection.

When this collection was designed, I immediately fell in love with the fun, playful designs as well as the gorgeous florals and accents. I’ve been so excited to work with this product line; I didn’t even wait for Valentine’s Day! That’s one thing that’s so great about this collection. You’re not limited to using it for only Valentine’s photos. The papers and embellishments also work well for documenting other special relationships in your life.


My six-month-old daughter, Kya, and my 5-year-old yellow lab, Sadie, adore each other. From the day we brought Kya home from the hospital, Sadie has been by her side watching over her and protecting her. Now that Kya is rolling around and babbling, you can always find Sadie trying to creep up to her and kiss her sweet cheeks. Sadie is patient and tolerates Kya’s pawing at her, and Kya is fascinated by her furry friend. This relationship is very special, and I wanted to document how early it started.

Did I reach for dog-themed paper? Nope? Baby themed? No way! This page was about their love for each other, so Love & Adore was the perfect collection to use.

One night as Kya and Sadie were lying on a blanket together, I snapped a series of photos.  I posted a few of my favorite pics to Instagram using the Layout option that allowed me to upload multiple pictures into one collage.

I didn’t want to print 4 individual photos for this layout, so I used the Instagram collage to make an impact and save space on my page. To print this photo, I simply uploaded the Instagram photo and printed it onto 4”x6” borderless, glossy photo paper. I got the impact of multiple pics on my layout without the hassle--and the small pictures each tell a story about the relationship I’m documenting.

I typically shy away from using big, graphic backgrounds as the base of my layout. Since I’m more of a clean-lines type of scrapbooker, these patterned papers always intimidated me. Don’t let these bold designs scare you! If you anchor your photos and elements with a few strips of patterned paper and stick to designing around those strips, the layout will feel coordinated and the bold design can play a secondary role to your photo and embellishments.

As you can see in my design, there are 3 strips of patterned paper adhered to the bottom third of the page. My photo, my journaling block, and all of my embellishments are “grounded” on the layout because they are touching each other or the strips of paper.

Part of the fun of using this Love & Adore collection is seeing the many different ways you can use the beautiful product. So what are you waiting for--Valentine’s Day? Don’t wait! Document a special relationship today!